Singita’s core vision is to preserve and protect large tracts of wilderness in Africa for future generations.
As the world’s human population continues its exponential growth, the loss of pristine wilderness is taking place at an ever-accelerating rate, to counteract this Singita is making a profound difference in many parts of Africa. Orchestrating an interdependent relationship between communities, wildlife and tourism that ensures true sustainability, Singita is blazing a trail which is seldom achieved on this scale anywhere else on the continent.
Dedicated to environmentally conscious hospitality, sustainable conservation and the empowerment of local communities, Singita, meaning “place of miracles,” was founded in 1993 with a single lodge, Singita Ebony Lodge.
Built on family owned land in what is now known as the Sabi Sand Game Reserve, Singita’s mission is to share a unique part of the world, while maintaining respect for the natural environment and challenging accepted notions of luxury.
Today, Singita is the trusted guardian of over half a million acres of pristine land in Africa and responsible for successful community development projects, making a tangible difference in the lives of the people living and working in and around its lodges. Singita proudly operates 12 lodges and camps, each a unique experience in its own right, in five regions across three countries in Africa.